MPEDA has a Quality Marking or Logo Scheme to accord special recognition to products of high quality marketed by seafood units in the country. The logo scheme is a purely voluntary scheme based on voluntary compliance to a set of comprehensive quality standards laid down for seafood processing plant and product exported.
- The Marine Products (Quality Marking) Scheme provides for according special recognition to the processors of superior quality seafood marketed by Indian seafood units.
- Logo is a symbol of quality, targeted to enhance consumer confidence which will pave the way for better international acceptance of Indian seafood.
- Helps to create a special "Indian brand image".
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